Inspiring positive change through slow fashion.

Since my launch in 2020 The Divine Rebels has focused on sustainability.


Sustainability has always been a journey for me, and I strongly believe that every individual can play a part in improving the way we shop, buy, and recycle.


Ethical production is an essential aspect of sustainability, and we cannot turn a blind eye to the atrocities happening behind the scenes. That is why I choose a highly respected company that prioritises its workers' welfare and pays them a living wage.

They enjoy respectable working hours, time off, and other benefits that we often take for granted. The reality is that most garment workers toil for over 16 hours a day, seven days a week, and that is not sustainable or ethical.

FAIRWEAR - "At Fair Wear, we are accelerating the movement toward a world where garment workers see their human rights realised, where change is driven through freedom of association, and the global value chain a source of safe, dignified and properly paid employment.


We know that sustainability is a tough word to use when it comes to fashion. To be truly sustainable would be to never buy new. But let's face it, we all do. That's why we embrace the concept of slow fashion. Slow fashion means that we produce to order, using only 100% ethically sourced organic cotton apparel. We print using Earth-friendly inks and recycled materials.

"We exclusively use 100% GOTS certified organic cotton from India, recycled polyester from China and other sustainable materials such as Modal®."

Our philosophy is to produce less and produce better quality, so that we don't send thousands of garments to landfill.

"My collections are made with premium sustainable materials and meticulous attention to detail, ensuring long-lasting designs and colours that remain vibrant, even after multiple washes."



Finally, packaging is a critical element in ensuring sustainable fashion practices. I take pride in using recycled and reusable materials to package every order, which is beautifully presented with attention to detail.

Join me on this journey towards sustainable fashion by making a conscious effort to shop ethically and mindfully.


Lucy -

Always learning, growing and adapting. 


Reduce your fashion footprint by choosing pieces that will last a long time.